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Why is Web Design Important?

Do you know that you have about 50 milliseconds to influence the perception of your website visitors and make an impression?

That’s all the time you have to make an impact on your potential customers and get them to make a purchase.

Are you aware of the fact that 88% of online customers will not revisit your website if they have had a terrible experience navigating it?

Well, if not, then now you do.

Simply put, website design is an integral part of your business, one which is essential for your success.

We are living in a fast-paced digital age where your website serves the purpose of your digital storefront.

If you have a poorly designed website that is not responsive and visually appealing, then you have little chance of surviving in this cut-throat digital era. Period.

What is Web Design?

Web design is the holistic process of planning, conceptualizing, and arranging content. It not just about the apparent look but also about user experience and user-interface.

Around 95% of a viewer’s first impression relates to your website design. Hence it is critical in shaping up your online market strategy.

Why is Web Design Important?

• Sets the First Impression

The first impression of your website can either hook visitors, and turn them into customers or drive them away – probably to a competitor.

Website design is like an ambassador of your brand; you should publicize it the right way.

• Increases Customer Conversion

A well-designed website increases conversions for your business. The customer gets to the very thing he or she needs without any distraction when the website is designed in a user-friendly and creative manner.

• Builds Business Credibility

The more unique and updated your website design, the more your potential customers will trust you and see you as an authority. When website design is aligned with your business’ aims and image helps build credibility among clients while creating an affinity for your brand.

Bottom Line

With a user-friendly website that loads in mere seconds and aesthetic design, you can significantly improve your chances of acquiring more customers and scaling your business.

Isn’t that just what you want?

Ascent Marketing is a leading digital marketing agency highly experienced in building stunning websites exactly according to your needs. Be it a desktop design or a mobile version, we have got it all covered.

Contact now and let us help you build a remarkable website makes your business stand out.